Thursday, February 10, 2011

Red Queens

Dr. David Thornburg suggests a red queen is a technology that comes out of no where and changes the game. The red queen creates competition for one technology until one technology is faded out For a discussion I was asked to watch a science fiction to find emerging or emerged technologies. I immediately sought out a DVD to watch for the assignment. As I write this blog I was asked to think about whether or not on demand movie rentals or the ability to watch movies over the Internet will replace DVDs. On demand movie rentals and the the Internet is certainly creating competition for DVDs. It is more convenient to hit a button on a remote to watch a movie or find a video to stream on the Internet than to leave home to find a movie to rent. As I look around I see more an more video rental stores closing. However I see more and more DVD rental kiosks popping up in grocery stores and the like. I also see the price of DVDs dropping and becoming more affordable for everyone. Although I think it is convenient for people to rent movies on demand and stream movies via the Internet, I do not think it will completely wipe out the demand for DVDs any time soon. People still like to get out of the house even if it is for the purpose of renting a movie. It is even more convenient because you can head to a local grocery store shop for groceries and pick up a movie on your way out the door. People also still like to purchase DVDs so they can pop them in at any time without having to find it. DVDs are also good for those who may not have cable or satellite television or access to the Internet. Lastly DVDs can be used during travel where there is limited or no access to on demand or Internet, and can be shared among family and friends. On demand and Internet streaming, in my opinion, just gave an alternative to DVDs. People will choose what is convenient for them at the time.

1 comment:

  1. Good points. It is also possible that as the demand for DVDs decreases, whether individuals have the wherewithall or not, DVDs will become obsolete. All televisions may be equipped with streaming software as part of their systems and if someone wishes to watch movies, they will have to do so using that streaming ability only. Just like VHS tapes, DVDs will no longer be used, and only a few people will have the "old" machines for watching them.

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